UFI and MBB-Consulting have joined forces to launch a new industry education programme for exhibition organisers, the UFI-Exhibition Management School (UFI-EMS). This collaboration will drive high-quality education and training for the global exhibition industry for years to come.
Both parties have already worked very successfully together on the Exhibition Management Degree, delivering training courses for the industry all around the world. The UFI-EMS will replace the UFI-Exhibition Management Degree. “Now is the perfect time to take that next step and evolve UFI’s educational offerings to the next level,” says Mary Larkin, UFI President. “The new UFI-EMS programme is an intense, time and budget-efficient course, designed to provide ongoing training and development for mid-senior level employees.”
The new programme’s curriculum was developed hand in hand with the UFI community. UFI and MBB worked with an exhibition industry task force, made up of senior members from different exhibition organisers across all UFI member regions. As a result, the curriculum is a programme designed by exhibition organisers for exhibition organisers.
The UFI-EMS programme covers a wide range of relevant industry topics, such as strategy, sales, marketing, leadership, international business development and more. Delivered by a faculty of industry experts, the UFI-EMS combines both global insights and regional expertise – following the clearly articulated need for education that adapts a global curriculum to specific regional and local requirements.
MBB-Consulting already offers a wide range of training courses and its founder Matthias Tesi Baur has lectured in previous years for UFI educational programmes. “We are extremely proud to bring our skills and experience in industry education to our partnership with UFI,” says Tesi . “This programme will play a key role in attracting and retaining the best talent in our industry.” Starting 28 September 2020, the inaugural programme will be held online.