Scheduled from November 18 to 20, 2025, IBTM World will return to the Fira Barcelona Gran Via in Barcelona, Spain, as the leading global event for the meetings, incentives, conferences, and exhibitions (MICE) industry. Organized by Reed Exhibitions, IBTM World brings together thousands of event professionals, suppliers, and destinations from across the world, offering an unrivaled platform to connect, collaborate, and conduct business.
IBTM World has established itself as a must-attend expo for those shaping the future of the events industry. The 2025 edition continues this legacy by hosting over 2,500 destinations, hotels, and quality suppliers ready to engage with global event professionals from more than 150 countries. This global gathering ensures attendees have access to the latest innovations, trends, and industry insights, making it easier than ever to forge meaningful partnerships and develop creative event solutions.
One of the standout features of IBTM World is its hosted buyer program, designed to unite influential global buyers with key industry suppliers through one-to-one meetings. This highly curated format fosters direct and impactful networking, driving business opportunities and collaboration. Through these meetings, participants gain access to a broad spectrum of destinations and services that meet the evolving demands of the global event marketplace.
In addition to providing a dynamic business environment, IBTM World 2025 also aims to inspire professionals by addressing contemporary challenges and opportunities in the meetings and events sector. The Asia Pacific Trends Report is a highlight, offering valuable insights into the industry’s trajectory, with a special focus on the growing influence of the Asia Pacific market.
IBTM World’s overarching theme revolves around innovation and delivering exceptional experiences. Event professionals attending can expect a blend of educational sessions, engaging discussions, and opportunities to discover new technologies and event formats that drive engagement and sustainability.
In summary, IBTM World 2025 is poised to be an inspiring and vital experience for anyone connected to the meetings and events industry. With its extensive global reach, focused networking sessions, and emphasis on innovation, it offers unparalleled opportunities for business growth and industry advancement. For event professionals looking to stay ahead in a rapidly evolving landscape, IBTM World remains a cornerstone event in the global calendar.
