The 35th edition of the Salon International Tourisme & Voyages (SITV) is set to take place from November 7 to 9, 2025, at the Palais des congrès de Montréal. The event will bring together more than 200 exhibitors and travel experts from across the globe, creating a vibrant hub for networking, destination showcases, and industry insights.
Recognized as one of Canada’s leading travel and tourism exhibitions, SITV continues to serve as a leading platform for connecting professionals, exploring emerging travel trends, and fostering global partnerships. The 2025 edition promises an immersive experience featuring cultural performances, interactive travel zones, and engaging discussions on the future of tourism.
A major highlight of this year’s event is the B2B Day on Friday, November 7, exclusively designed for industry professionals. It will facilitate direct interactions between travel agents, destination representatives, and hospitality providers to build new collaborations and business opportunities.
Attendees can also look forward to insightful sessions and talks at dedicated spaces such as the Main Stage (presented by YUL) and the Odyssée and Ulysse conference rooms. These sessions will delve into key themes including sustainable tourism, digital innovation, traveller experience, and emerging global destinations.
Adding a cultural dimension to the event, the “World Cuisine” pavilion will offer visitors a gastronomic journey across continents, blending food and travel into a celebration of global diversity.
For exhibitors, SITV 2025 presents a valuable opportunity to reach international audiences, launch new travel products, and gain visibility in the North American market. With the global tourism sector continuing to rebound and evolve, this year’s edition comes at a pivotal time, offering a platform to exchange knowledge, discover innovations, and inspire future travel experiences.
The Palais des congrès de Montréal, known for its world-class infrastructure and prime location, will once again host this much-anticipated event. As SITV marks its 35th year, it reaffirms its position as a cornerstone of the international tourism calendar—uniting professionals, travelers, and innovators to celebrate the power and potential of travel.
